Coconut water is a sweet refreshing sterile and pure liquid drink obtained directly from the inner part of coconut. The composition of coconut water makes it an ideal rehydrating and refreshing drink. The coconut tree has been described as the most significant and expansively grown palm tree worldwide. It is not only a tropical beverage, but also a traditional medicine and its biochemical characteristics enable it to be processed into wine and vinegar.
Low acidity combined with well-balanced sugar content and isotonic mineral composition of coconut water makes it an ideal sports drink. Owing to the increase in health consciousness, consumers today are on an outlook for beverages manufactured with natural ingredients compared to the artificial ones. With this increasing demand, the market for pure coconut water as a sports beverage is consequently growing. In addition, packaged coconut water is becoming gradually available at numerous retail stores around the globe. The low-sugar drink alongside its easy and convenient availability, steals the attention of consumers in supermarkets. This has boosted the market demand for pure coconut water. However, the increase in price of the coconuts is estimated to constraint the growth of the market.
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The increasing interest in the nutraceutical properties of natural products brings about an interest in coconut water owing to its antioxidant properties. This can be viewed as an opportunity by the coconut water manufacturers for product development in the nutraceuticals industry.
The market is segmented on the basis of form, flavor, packaging, distribution channel, and region. On the basis of form, it is classified into powder and liquid. By beverage flavor, it is categorized into coconut water and mango, coconut water and pineapple, coconut water and chocolate, coconut water and watermelon, and others. On the basis of packaging, it is divided into plastic bottles, tetra packs, and cans. By distribution channel, it is bifurcated into B2B and B2C (online retail, supermarket/hypermarket, departmental store, convenience store and others). By region, it is studied across North America, Europe, Asia-Pacific, and LAMEA.
The key players in the market include Pure Cocobella, All Market Inc., H2coco, Harmless Harvest, C2O Pure Coconut Water, LLC, Green coco europe GmbH, O.N.E World Enterprises, LLC, CHi., Windmill Organics, and Foco Pure.
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KEY BENEFITS FOR STAKEHOLDERS
The report provides an in-depth analysis of the current trends, drivers, and dynamics of the pure coconut water market to elucidate the prevailing opportunities and tap the investment pockets.
It offers qualitative trends as well as quantitative analysis of the global market from 2019 to 2026 to assist stakeholders to understand the market scenario.
In-depth analysis of the key segments demonstrates the forms of pure coconut water and its distribution channels.
Competitive intelligence of the industry highlights the business practices followed by key players across geographies as well as the prevailing market opportunities.
Key market players are profiled to understand the competitive outlook of the market.
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